Sealed Air Launches BUBBLE WRAP Brand Ready-To-Roll Embossed Paper

New fiber-based packaging solution for elite protection during shipping

Sealed Air introduces BUBBLE WRAP brand Ready-To-Roll Embossed Paper, combining the proven effectiveness of BUBBLE WRAP brand cushioning with curbside-recyclable embossed paper.

Perfect for pack station environments, this durable, lightweight solution conforms to a variety of shapes as it wraps and protects. Designed with an embossed pattern mirroring the traditional design of BUBBLE WRAP cushioning, the embossed paper wrapping offers product protection, light cushioning and abrasion elimination during shipping. Plus, the Ready-to-Roll dispenser provides easy-tear convenience and doesn't require additional equipment for setup.

Eric Davis, Product Manager, Paper, explains, “Ready-To-Roll Embossed Paper represents a significant advancement in paper wrapping with a strong innovation pipeline behind it. This launch is part of SEE's broader sustainability initiative aimed at showcasing our wide range of paper packaging solutions.”

Similar Sealed Air packaging solutions include:

• BUBBLE WRAP brand High Recycled Content Bubble Cushioning made from at least 90% recycled plastic and approved for use with the appropriate How2Recycle (H2R) label.
• BUBBLE WRAP brand Recycled Content Inflatable Air Pillows are made from a minimum of 50% recycled plastic content, of which 30% is post-consumer recycled plastic and approved for use with the appropriate How2Recycle (H2R) label.
• BUBBLE WRAP brand Paper Bubble Mailers, which contain at least 38% recycled paper content and are curbside recyclable and approved for use with the appropriate How2Recycle (H2R) label.